Are you a business owner who wants to see an increase in business profits? If so, you will need to focus on retaining your current customers, as well as acquiring new ones. To do this, you may want to think about using direct mail promotions to your advantage, especially those that are focused on incentives. …
Continue reading “Should You Use Vacation Certificates To Promote Your Business?”
Back in August, our a/c went out in our house right in the middle of the summer. It got very uncomfortable fast in our house! I looked through my network but the only guy in know in the heating and air business was not available. So, I ended up going online to Yelp (I don’t …
Continue reading “Local Businesses Are Leaving Major Money On The Table”
Bob Goldberg from Food For Thought Marketing asked me an interesting question the other day. He asked me if he should be using affiliate links on his website. It’s an interesting topic and a lot of business owners make mistakes in this area, so let me tell you what I think about this. First of …
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Facebook Fan Pages are all the rage in local business marketing right now. If you are not building a following using Facebook, what are you waiting for? They are at 500 million users and growing! However, there’s a right way and a wrong way to use Facebook Fan Pages. Do it wrong and you will …
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